ASO Specialist

Company:

We develop and publish casual games for smartphones, tablets, and PC/Mac computers. Established in 2002 in Vilnius, Lithuania, we also have development studios in Odesa, Dnipro, and Warsaw. We are all driven by our common mission to create world-class games, loved by millions of people. As a result, we prioritize quality and collaboration in our work. We put in time and effort to find the best ideas, develop the best concepts, and attend to every detail of a game to ensure that players have an amazing experience. We also respect, help each other, and work together in and across teams, all focused on the overall player experience rather than own individual performance. This is what makes us successful.

Role:

Job Description

The role requires developing managing and executing top-tier ASO strategies for both the App Store and Google Play Store. It involves creating maintaining and optimizing the app store presence including text asset and keyword definitions in various languages. The candidate will test track and optimize A/B tests to enhance download conversion rates while staying aligned with each game's unique selling propositions. Collaboration with user acquisition teams is essential to stimulate organic growth and regular competitive analysis is expected in key markets. Reporting dashboards must be created for stakeholders to monitor key performance metrics while staying current with ASO and digital marketing trends. The ideal candidate should possess over two years of relevant experience and have proven knowledge of mobile platforms and app store processes. Exceptional analytical organizational time management and written communication skills are necessary along with the ability to manage projects independently. A passion for the video game industry coupled with an understanding of market trends will significantly benefit the candidate. The salary is competitive starting from 2500 EUR per month gross depending on experience and competence.