Product Marketing Manager - IoT

Company:

Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do. Canonical has been a remote-first company since its inception in 2004.​ Working here is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game.

Role:

Job Description

The role of a Product Marketing Manager - IoT at Canonical involves developing marketing strategies and go-to-market plans for the IoT portfolio on a global scale. This dynamic role requires collaboration with various teams underscoring the importance of hands-on engagement and continual improvement. The ideal candidate should have a passion for technology marketing and the ability to problem-solve creatively while executing effective campaigns. Responsibilities include leading content dissemination planning campaign development and creating compelling messaging that resonates with target audiences. Additionally the manager will conceive and execute marketing programs aimed at upselling and cross-selling to existing customers and work alongside demand generation teams to optimize marketing funnels. This position not only focuses on strategic thinking but also demands exceptional interpersonal skills in engaging with diverse teams. Ultimately this role is critical for driving traffic to content through data-driven insights and for overseeing the competitive landscape to ensure proper product positioning.